Ghosting Seems Cool, But It’s a Career and Reputation Killer…. Don’t Do It

You may have heard of “ghosting” referring to the situation where someone (a friend, business colleague, or prospect) with whom you believe you’ve established a connection, disappears without an explanation. There’s no notice of any kind, nor any response to phone calls, emails, or text messages. All communication simply ends.   The practice of ghosting […]

Are You Running a Reactive Event?

Unfortunately, the answer is likely to be ‘yes.’ If so, it’s likely that your event will be entirely forgettable for your attendees as soon as they leave. They’ll have learned nothing new and will be dreading the meeting with their boss when they must explain why they’ve spent $2 – 3K of the company’s money […]