Am I Important to You?
While on a recent a business trip, I continued reading a book, The Magic of Thinking Big, that I had first started reading a number of years ago. The book has many great insights, but one that particularly struck me was the recommendation to “treat everyone you deal with as if they are important.” The […]
The Blueprint for Launching a New Event
As it turns out, creating an event blueprint is pretty simple – at least in theory. These are the key components: Idea You need to have an idea and that idea has to be better than what already exists. It must be smarter, more exciting, have better participants, or a new model that suits the […]